The Revolution from What to Who ©

better world

Actually we don’t really know what we are eating, we don’t know what we are dressing, at the end, we do not know Who We Are!

Eco-LabelsComing back from Geneva my mind was overloaded of certification schemes,  whilst I was thinking that the sole certification we will need in the future could be the “I MADE IT, and this is why the blockchain, and let me say 1TrueID can be a real revolution.

Finger scanner icons on black background.You are Your Certifier!

We’ve come too far to give up who we are; now, we have the possibility to allocate a digital identity to everything’s and without the need of  external auditors or advisory or authority. You will tell your story and the story of every product genuinely , being the sole responsible in front of your customers.

We can own, we can share, we can be social or private, the only thing you can’t do in an advanced supply chain blockchain vision is to be fake or misleading, and all of that sounds good 🙂

No needs to declare that Class I and “Extra class” cucumbers are allowed a bend of 10mm per 10cm of length and  that Class II cucumbers can bend twice as much, you will simply let the world see where you grow how you cultivate them and the way you nurture your crop, and why not in real time.

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In the Future like it was in the past we will join the love to know the “WHO MADE MY”,  to communicate one to one with him. Like in the past we will have thousands of artisan making the difference, millions of makers communicating in real time with the final consumer, no more products the markets don’t want or do not deserve to buy.

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You Love my product, OK I am the one who produced it, yes it is me really me, how I can improve, what you would like me to do for you?

This is only the beginning of the Makers Revolution smaller and bigger.

…coming soon the 1TrueID B2C revolution

And all of that for a sustanaible living, since we do not have planet B for now.

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Images in this post are considered to be in the public domain since found on the web and media therefore supposed to be copyright-free images – it’s not intended from the author of the post to violate any copyright right infringement laws, or to offend anyone; in the case you advise a violation, would you advise me and I’ll promptly remove them. The post it’s also an expression of my personal opinion, and do not intend as well to have any commercial purpose.

APPLE ‘’some kind of Fruit Company”

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Forrest Gump’s Investment in Apple would be worth $7 Billion Today, that’s why I’m a Business Angel and I decided to be one of the 1Trueid founders.

In the 1994 Oscar-winning movie Forrest Gump, there’s a short scene in which Tom Hanks’ character opens a letter of thanks from Apple after his former military colleague and business partner Lieutenant Dan invested some of the profits from the Bubba Gump Shrimp Company in “some kind of Fruit Company.”

If Gump was real and if he was still clinging on to his investment today, he could have a staggering 12 million shares in the Cupertino Company, worth around $7 billion.

One year ago I successfully introduced  the 1TRUEID company to the Italian press in Milan in a place that resembles one of the mantra of the venture, communicate the real excellence and ‘’made in’’ therefore  EATALY, with the aim to become the one and only Social Book of Things, and, confidently become the one and only competitor to the Facebook Empire.

Some reason to be positive that we can win the challenge:

  • We’ve created a 360 degree environment, like ipod at the era of the mp3 we have fashioned a device that is considered ‘’best of breed’’ from major hardware corporations that now collaborate with us in the further upgrades
  • We’ve created a platform like itunes at that time or facebook now where to share the object that you own and that we certify being of your property
  • We’ve secured and patented the idea, the hardware and the fact that it’s social, not for arrogance but to avoid to so many people to waste energies on the Internet of Things signifying them to invest their energies in deploy 1Trueid solutions; undeniably who would ever want hundreds of app on his Smartphone instead of one?

By the way, day by day Facebook is even more seen like a grey empire whilst on the contrary every user of the 1TRUEID platform benefits of an ultra secure and protected privacy.

Just curios? Sign in! Are you a developer or a maker? Order a starter kit at less than 30 us dollars. 

 

Early Stage investors? You’re now advised!

Images in this post are considered to be in the public domain since found on the web and media therefore supposed to be copyright-free images – it’s not intended from the author of the post to violate any copyright right infringement laws, or to offend anyone; in the case you advise a violation, would you advise me and I’ll promptly remove them. The post it’s also an expression of my personal opinion. 

IT4FASHION & Steve

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In the amazing surroundings of The Pagliere building , a complex of great architectural importance, of a unique type in the Florence building landscape  I will be honored to introduce The Book of Things©, 1trueid.

We are in what I call a new ‘’mp3’’ era, the Internet of Things era, and whilst others are focusing mainly on custom made applications, I have contributed to create the secure platform designed to become the future standard of reference.

Together with the platform we have developed a complete environment, thanks also to astounding partners; an ecosystem made of readers, devices, tag, antenna’s, Big Data analysis, payment tools, gaming engagement and more, much more,

1trueid in non financial marketsThis is what makes the difference as it was for ITunes in January 9, 2001.

My personal journey in the blockchain and IOT technology started in ’98 thanks to an intuition, and was confirmed after the success of Facebook, the world is changing from central, to dots connection to a complete interconnected world.

Dozens or even hundreds of start up and start upper now understand the change, but none had our intuition, to build a standard, this is why our motto is:

‘’We build roads, not trucks©”

As it was for Malcom McLean who patented the containers, 1trueid is a patent applied for application, but in the same way of Malcom, the patent purpose is to accelerate our standard dissemination, in fact we are focused on partnership, especially with System Integrators, and my personal motto is:

‘’Collaboration is the new competition©”

1trueid ise1trueid is open to everyone since the entry level is accessible for one of the Forbes 100 Corporate as well for the producer of only 100 exceptional bottles of wine or special oil, or custom made items, or even for the end user to protect his luxury items or to manage his home domotic.

How I come to this? After the intuition comes the realization, and I started my personal journey and scouting with the one trillion club, meaning meeting Corporate with a sum of turnover over the one trillion US dollars, and meeting key leaders and visionaries.

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He has highlighted our tag specially designed for the garment industry.

One of the recent Visionary has been Mark Harrop, the founder and Managing Director of WhichPLM. During a career that has spanned more than four decades, Mark has worked tirelessly to further the cause of PLM providing the unbiased, expert advice that has enabled some of the world’s best known retailers, brands and manufacturers achieve efficiency savings across their entire supply chain through informed technology investments.

diamondI will also reveal an amazing Social 1trueid Project, be among the very first to know about.

So there are a lot of things happenings and do not miss the opportunity to be among the actors and not the spectators; never forget that Forrest Gump’s Investment in Apple would be worth $7 Billion Today, that’s why I’m a Business Angel and I decided to be one of the 1Trueid founders. This will be one of my next post, stay tuned…

Images in this post are considered to be in the public domain since found on the web and media therefore supposed to be copyright-free images – it’s not intended from the author of the post to violate any copyright right infringement laws, or to offend anyone; in the case you advise a violation, would you advise me and I’ll promptly remove them. The post it’s also an expression of my personal opinion. 

Collaboration is the New Competition©

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New forms of corporate collaboration can drive sustainability, and create better products and services.

Leaders and organizations are acknowledging that even their best individual efforts can’t stack up against today’s complex and interconnected problems. They are putting aside self-interests and collaborating to build a new civic infrastructure to advance their shared objectives. Someone’s call it “joint impact” and it’s a growing trend in the most developed countries, and Italy again risk to lose the ‘’Big Picture’’ of competition, after having failed to gain from the opportunity of the €uro.

Businesses banding together to learn from each other is nothing new: think of medieval guilds or chambers of commerce. More recently, diverse group of leaders — private, public, philanthropic, and nonprofit — fed up with the dysfunction around them, come together to challenge conventional wisdom and fix problems long written off as unsolvable, such as poverty, unemployment, and a failing education system.

Overcoming a known dispute between the romantic-idealistic philosophy of Rousseau, which imputes to the human being propensities to only noble ideals, and the vision of the human subject to the homini lupus predilection of Plato and Hobbes, concretely we lack the formal authority to solve the problem, missing an obvious ‘plug and play’ solution.

Just think to art and history in Italy, our gold mines owning more than 60% of the world heritage but deficient of a connection among different museum, sites, location, communication, event, and so on…

While collaboration is certainly not a foreign concept, what we’re seeing around the country is the coming together of non-traditional partners, and a willingness to embrace new ways of working together. And, this movement is yielding promising results.

As the CEO of a niche company who’s made teamwork one of his success key, I’d like to offer five Tips for driving large-scale social change through collaboration. This it’s an extract of one of my recent seminar:

  1. Define your Goal: avoid messy and time consuming partnership, clarify your respective target since the very beginning, the mantra should be who makes what and why it’s convenient, so we’re here to do that because we cannot do it alone when not achieving very poor results. We don’t need necessary an outdated win-win project, try to considering on the contrary how powerful it can be a “make it real” philosophy.
  2. Rise above provincialism: Even the most well intended collaboration is often crippled by closed-mindedness. Trust your leadership, leaders often have a “balcony view” of the core issue, understanding the needs of the field and the inherent limitations of their own organization’s approach. When the collaboration involves many actors, don’t send lower-level staff that may be unable to transcend politics and self-interest.
  3. Keep a track on your progress: to guarantee a continuum, partners should monitor constantly the data and highlight where they are having the greatest impact and where they may need to focus more energy. This permit to avoid conflict and to maximize the results.
  4. Communicate: without sharing what you learn — both the results and the methods for achieving them you’re frustrating the entire project, feed your stakeholders and the community involved.
  5. Regroup with the base: involve and discuss all the levels of the organization when crucial task are going to be achieved, especially when volunteers. This will feel them a part of the project and not simple workers.

Companies such as Microsoft, BG Group, Shell and Nestlé have integrated partnership training into their executive development programmes.

In some cases, companies are collaborating with competitors as well as NGOs and public sector bodies, to address specific problems. Refrigerants Naturally, for example, brings together Coca-Cola, Pepsico as well as Red Bull and Unilever in an alliance with Greenpeace and Unep to develop more sustainable refrigeration technologies, this i.e. it has been our case with the Detox Fashion Campaign.

Competition will stimulate innovation in sustainable products, services and business models. However, as Unilever’s Paul Polman has observed: “In areas where big breakthroughs are needed, we must step up joint working with others.”Therefore when you’re not a nerd developing am application in your garage, the axiom that “without collaboration there’s no innovation” is meaningful.

We are bombarded daily with evidence of our nation’s inability to solve mounting problems like failing education systems and growing inequality. The rapid growth of “joint impact” and the building of new civic infrastructures around the country are the most promising action that can be done to improve our quality of life and innovation level.

Images in this post are considered to be in the public domain since found on the web and media therefore supposed to be copyright-free images – it’s not intended from the author of the post to violate any copyright right infringement laws, or to offend anyone; in the case you advise a violation, would you advise me and I’ll promptly remove them. The post it’s also an expression of my personal opinion, and do not intend as well to have any commercial purpose.